Yanwu Yang
Impact in
- Marketing top 5%
- Consumer Market Behavior and Pricing
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- Auction Theory and Applications
- Innovation Diffusion and Forecasting
Papers in
- Marketing 27
- Consumer Market Behavior and Pricing 25
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- Recommender Systems and Techniques 6
- Web Data Mining and Analysis 5
- Co-authors
- Daniel Zeng (15 shared papers)Bernard J. Jansen (7 shared papers)Yinghui Yang (3 shared papers)Jie Zhang (6 shared papers)Chunjie Zhang (6 shared papers)Rui Qin (4 shared papers)Fen Xia (4 shared papers)Mounia Lalmas (1 shared paper)
- Journals
- Information Processing & Management (8 papers)IEEE Intelligent Systems (4 papers)Finance research letters (2 papers)International Journal of Electronic Commerce (2 papers)Electronic Commerce Research (2 papers)
- Partner nations
- ChinaUnited StatesHong Kong
In The Last Decade
Yanwu Yang
45 papers receiving 546 citations
Peers
Comparison fields: 5 of 84
- Marketing 258
- Management Science and Operations Research 135
- Management Information Systems 69
- Information Systems and Management 48
- Information Systems 149
Countries citing papers authored by Yanwu Yang
This map shows the geographic impact of Yanwu Yang's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Yanwu Yang with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Yanwu Yang more than expected).
Fields of papers citing papers by Yanwu Yang
This network shows the impact of papers produced by Yanwu Yang. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Yanwu Yang. The network helps show where Yanwu Yang may publish in the future.
Co-authors
The 25 scholars most cited alongside Yanwu Yang, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 51 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2022 | 66 | |
| 2 | 2017 | 46 | |
| 3 | 2015 | 38 | |
| 4 | 2008 | 33 | |
| 5 | 2022 | 32 | |
| 6 | 2011 | 30 | |
| 7 | 2024 | 29 | |
| 8 | 2022 | 21 | |
| 9 | 2020 | 17 | |
| 10 | 2009 | 17 | |
| 11 | 2013 | 16 | |
| 12 | 2018 | 15 | |
| 13 | 2015 | 14 | |
| 14 | 2021 | 14 | |
| 15 | 2014 | 14 | |
| 16 | 2017 | 13 | |
| 17 | 2012 | 13 | |
| 18 | 2008 | 12 | |
| 19 | 2024 | 10 | |
| 20 | 2021 | 10 |
About Yanwu Yang
Yanwu Yang is a scholar working on Marketing, Information Systems, Management Science and Operations Research, Artificial Intelligence and Sociology and Political Science, having authored 51 papers that have together received 572 indexed citations. Recurring topics across this work include Consumer Market Behavior and Pricing (25 papers), Auction Theory and Applications (9 papers), Digital Marketing and Social Media (9 papers), Digital Platforms and Economics (8 papers), Supply Chain and Inventory Management (6 papers), Recommender Systems and Techniques (6 papers), Web Data Mining and Analysis (5 papers) and Innovation Diffusion and Forecasting (5 papers). The work is most often cited by research in Marketing (258 citations), Management Science and Operations Research (135 citations), Management Information Systems (69 citations), Information Systems and Management (48 citations) and Information Systems (149 citations). Yanwu Yang has collaborated with scholars based in China, United States and Hong Kong. Frequent co-authors include Daniel Zeng, Bernard J. Jansen, Yinghui Yang, Jie Zhang, Chunjie Zhang, Rui Qin, Fen Xia, Mounia Lalmas, Fuxin Li and Wensheng Zhang. Their work appears in journals such as Information Processing & Management, IEEE Intelligent Systems, Finance research letters, International Journal of Electronic Commerce and Electronic Commerce Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.