William R. Swinyard

46 papers and 2.8k indexed citations i.

About

William R. Swinyard is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, William R. Swinyard has authored 46 papers receiving a total of 2.8k indexed citations (citations by other indexed papers that have themselves been cited), including 25 papers in Marketing, 12 papers in Sociology and Political Science and 9 papers in Organizational Behavior and Human Resource Management. Recurrent topics in William R. Swinyard’s work include Consumer Behavior in Brand Consumption and Identification (14 papers), Consumer Retail Behavior Studies (14 papers) and Customer Service Quality and Loyalty (9 papers). William R. Swinyard is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (14 papers), Consumer Retail Behavior Studies (14 papers) and Customer Service Quality and Loyalty (9 papers). William R. Swinyard collaborates with scholars based in United States, Belgium and Singapore. William R. Swinyard's co-authors include Scott M. Smith, Robert E. Smith, Michael L. Ray, Juhani Rinne and Michael J. Swenson and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research.

In The Last Decade

Fields of papers citing papers by William R. Swinyard

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by William R. Swinyard. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where William R. Swinyard may publish in the future.

Countries citing papers authored by William R. Swinyard

Since Specialization
Citations

This map shows the geographic impact of William R. Swinyard's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by William R. Swinyard with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites William R. Swinyard more than expected).

Rankless by CCL
2025