Tran Trung Vinh

22 papers and 341 indexed citations i.

Tran Trung Vinh has authored 22 papers that have received a total of 341 indexed citations. This includes 20 papers in Sociology and Political Science, 10 papers in Organizational Behavior and Human Resource Management and 10 papers in Marketing. The topics of these papers are Digital Marketing and Social Media (17 papers), Diverse Aspects of Tourism Research (12 papers) and Consumer Behavior in Brand Consumption and Identification (10 papers). Tran Trung Vinh is often cited by papers focused on Digital Marketing and Social Media (17 papers), Diverse Aspects of Tourism Research (12 papers) and Consumer Behavior in Brand Consumption and Identification (10 papers) and collaborates with scholars based in Vietnam, Finland and Taiwan. Tran Trung Vinh's co-authors include Phuong Thi Kim Tran, Diep Ngoc Su, Nguyễn Thị Tân Lộc and Le Van Huy and has published in prestigious journals such as Journal of Product & Brand Management, Journal Of Vacation Marketing and Journal of Research in Interactive Marketing.