Steven M. Shugan

61 papers and 5.2k indexed citations i.

About

Steven M. Shugan has authored 61 papers that have received a total of 5.2k indexed citations. This includes 40 papers in Marketing, 20 papers in Economics and Econometrics and 19 papers in Strategy and Management. The topics of these papers are Consumer Market Behavior and Pricing (36 papers), Digital Platforms and Economics (18 papers) and Innovation Diffusion and Forecasting (10 papers). Steven M. Shugan is often cited by papers focused on Consumer Market Behavior and Pricing (36 papers), Digital Platforms and Economics (18 papers) and Innovation Diffusion and Forecasting (10 papers) and collaborates with scholars based in United States, Latvia and Australia. Steven M. Shugan's co-authors include Jinhong Xie, Abel P. Jeuland, John R. Hauser, Ramarao Desiraju and Sonja Radas and has published in prestigious journals such as Journal of Marketing, Management Science and Journal of Marketing Research.

In The Last Decade

Fields of papers published by Steven M. Shugan

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

Countries citing papers authored by Steven M. Shugan

Since Specialization
Citations
Rankless by CCL
2025