Robert F. Lusch

160 papers and 29.8k indexed citations i.

About

Robert F. Lusch is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Strategy and Management. According to data from OpenAlex, Robert F. Lusch has authored 160 papers receiving a total of 29.8k indexed citations (citations by other indexed papers that have themselves been cited), including 78 papers in Marketing, 57 papers in Organizational Behavior and Human Resource Management and 45 papers in Strategy and Management. Recurrent topics in Robert F. Lusch’s work include Customer Service Quality and Loyalty (53 papers), Service and Product Innovation (47 papers) and Consumer Behavior in Brand Consumption and Identification (22 papers). Robert F. Lusch is often cited by papers focused on Customer Service Quality and Loyalty (53 papers), Service and Product Innovation (47 papers) and Consumer Behavior in Brand Consumption and Identification (22 papers). Robert F. Lusch collaborates with scholars based in United States, Italy and Canada. Robert F. Lusch's co-authors include Stephen L. Vargo, James R. Brown, Satish Nambisan, Matthew O’Brien, Michael Harvey, David A. Griffith, Mohan Tanniru, Gene R. Laczniak, Jennifer D. Chandler and Zach G. Zacharia and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research.

In The Last Decade

Co-authorship network of co-authors of Robert F. Lusch i

Fields of papers citing papers by Robert F. Lusch

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Robert F. Lusch. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Robert F. Lusch may publish in the future.

Countries citing papers authored by Robert F. Lusch

Since Specialization
Citations

This map shows the geographic impact of Robert F. Lusch's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Robert F. Lusch with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Robert F. Lusch more than expected).

Rankless by CCL
2025