Rajan Varadarajan

44 papers and 2.3k indexed citations i.

About

Rajan Varadarajan is a scholar working on Strategy and Management, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Rajan Varadarajan has authored 44 papers receiving a total of 2.3k indexed citations (citations by other indexed papers that have themselves been cited), including 20 papers in Strategy and Management, 20 papers in Marketing and 16 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Rajan Varadarajan’s work include Customer Service Quality and Loyalty (14 papers), Innovation and Knowledge Management (11 papers) and Consumer Behavior in Brand Consumption and Identification (9 papers). Rajan Varadarajan is often cited by papers focused on Customer Service Quality and Loyalty (14 papers), Innovation and Knowledge Management (11 papers) and Consumer Behavior in Brand Consumption and Identification (9 papers). Rajan Varadarajan collaborates with scholars based in United States, India and United Kingdom. Rajan Varadarajan's co-authors include Manjit S. Yadav, Venkatesh Shankar, Kartik Kalaignanam, Mohit Yadav, Ashley S. Otto, David M. Szymanski, Werner Reinartz, Manfred Krafft, Benedict G. C. Dellaert and Vikas Kumar and has published in prestigious journals such as Journal of Marketing, Management Science and Journal of Business Research.

In The Last Decade

Co-authorship network of co-authors of Rajan Varadarajan i

Fields of papers citing papers by Rajan Varadarajan

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Rajan Varadarajan. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Rajan Varadarajan may publish in the future.

Countries citing papers authored by Rajan Varadarajan

Since Specialization
Citations

This map shows the geographic impact of Rajan Varadarajan's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Rajan Varadarajan with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Rajan Varadarajan more than expected).

Rankless by CCL
2025