Peter Markovıč

404 citations
47 papers · 273 · h-index 11

Impact in

Papers in

    • Digital Marketing and Social Media 15
    • Marketing and Advertising Strategies 8
    • Consumer Retail Behavior Studies 5
    • Consumer Behavior in Brand Consumption and Identification 4

Peter Markovıč

38 papers receiving 260 citations

Peers

Peter Markovıč
Comparison fields: 5 of 70
  • Radiological and Ultrasound Technology 47
  • Marketing 63
  • Radiation 36
  • Strategy and Management 54
  • Business and International Management 7
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Fuat Oğuz Türkiye
Triant Flouris Türkiye
Tolulope Esther Edunjobi United States
Blaise Waguespack United States
Yinka James Ololade Netherlands
William Schmidt United States
Adam Jabłoński Poland
Lorena Para‐González Spain
Carine Dominguez France
Seock‐Jin Hong United States
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Countries citing papers authored by Peter Markovıč

Since Specialization
Citations

This map shows the geographic impact of Peter Markovıč's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Peter Markovıč with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Peter Markovıč more than expected).

Fields of papers citing papers by Peter Markovıč

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Peter Markovıč. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Peter Markovıč. The network helps show where Peter Markovıč may publish in the future.

Co-authors

The 20 scholars most cited alongside Peter Markovıč, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Peter Markovıč Line = papers co-authored together Peter Markovıč links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown

Showing the 20 most-cited of 47 papers — load more, or switch the sort, to bring in the rest.

#Work
1 202128
2 201826
3 202125
4 199223
5 202222
6 199321
7 202212
8 201611
9 202110
10 202110
11 201710
12 20219
13 20218
14 20226
15 20195
16 20225
17 20225
18 20034
19 20213
20 20203

About Peter Markovıč

Peter Markovıč is a scholar working on Sociology and Political Science, Marketing, Strategy and Management, Management Science and Operations Research and Economics and Econometrics, having authored 47 papers that have together received 273 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (15 papers), Marketing and Advertising Strategies (8 papers), Corporate Identity and Reputation (6 papers), Impact of AI and Big Data on Business and Society (5 papers), Consumer Retail Behavior Studies (5 papers), BIM and Construction Integration (4 papers), COVID-19 Pandemic Impacts (4 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). The work is most often cited by research in Radiological and Ultrasound Technology (47 citations), Marketing (63 citations), Radiation (36 citations), Strategy and Management (54 citations) and Business and International Management (7 citations). Peter Markovıč has collaborated with scholars based in Slovakia, Czechia and Serbia. Frequent co-authors include František Pollák, D. Nikezić, Roman Vavrek, Jan Váchal, Gianluca Lentini, Jakub Soviar, Alessandro Luè, Zuzana Hajduová, Milan Marković and Anna Kononiuk. Their work appears in journals such as Sustainability, Health Physics, Environmental Science and Pollution Research, European Journal of Futures Research and Economics & Sociology.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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