František Pollák

537 citations
48 papers · 299 · h-index 10

Impact in

Papers in

    • Digital Marketing and Social Media 24
    • Marketing and Advertising Strategies 12
    • Consumer Retail Behavior Studies 8
    • Consumer Behavior in Brand Consumption and Identification 4

František Pollák

41 papers receiving 283 citations

Peers

František Pollák
Comparison fields: 5 of 66
  • Marketing 96
  • Strategy and Management 72
  • Information Systems and Management 32
  • Management of Technology and Innovation 31
  • Business and International Management 8
Replace María Elena Aramendia-Muneta with:
María Elena Aramendia-Muneta Spain
Jiafu Su China
Lapo Mola Italy
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Sayabek Ziyadin Kazakhstan
Moira Scerri Australia
Roman Barwinski Germany
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Citations per field
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Citations per year

Countries citing papers authored by František Pollák

Since Specialization
Citations

This map shows the geographic impact of František Pollák's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by František Pollák with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites František Pollák more than expected).

Fields of papers citing papers by František Pollák

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by František Pollák. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by František Pollák. The network helps show where František Pollák may publish in the future.

Co-authors

The 11 scholars most cited alongside František Pollák, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with František Pollák Line = papers co-authored together František Pollák links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown

Showing the 20 most-cited of 48 papers — load more, or switch the sort, to bring in the rest.

#Work
1 202128
2 202124
3 202124
4 202123
5 202221
6 201917
7
The Effective Use of Facebook by Small and Medium-Sized Enterprises Operating in Slovakia
201615
8 201715
9
Shopping on the Internet from the point of view of customers
201112
10 20219
11 20219
12 20229
13
Virtual social networks and their utilization for promotion
20118
14 20218
15 20158
16 20178
17 20216
18 20135
19 20225
20 20215

About František Pollák

František Pollák is a scholar working on Sociology and Political Science, Marketing, Strategy and Management, Economics and Econometrics and Information Systems and Management, having authored 48 papers that have together received 299 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (24 papers), Corporate Identity and Reputation (16 papers), Marketing and Advertising Strategies (12 papers), Consumer Retail Behavior Studies (8 papers), Impact of AI and Big Data on Business and Society (6 papers), Technology Adoption and User Behaviour (6 papers), COVID-19 Pandemic Impacts (4 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). The work is most often cited by research in Marketing (96 citations), Strategy and Management (72 citations), Information Systems and Management (32 citations), Management of Technology and Innovation (31 citations) and Business and International Management (8 citations). František Pollák has collaborated with scholars based in Slovakia, Czechia and Italy. Frequent co-authors include Roman Vavrek, Róbert Štefko, Jan Váchal, Jarmila Straková, Alessandro Luè, Antonín Korauš, Branislav Kršák, Ľubomír Štrba, Gianluca Lentini and Ján Dobrovič. Their work appears in journals such as Sustainability, Energies, Journal of Entrepreneurship and Sustainability Issues, Journal of Open Innovation Technology Market and Complexity and Polish Journal of Management Studies.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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