Paulo Henrique Müller Prado

37 papers and 283 indexed citations i.

About

Paulo Henrique Müller Prado is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Information Systems and Management. According to data from OpenAlex, Paulo Henrique Müller Prado has authored 37 papers receiving a total of 283 indexed citations (citations by other indexed papers that have themselves been cited), including 25 papers in Marketing, 15 papers in Organizational Behavior and Human Resource Management and 15 papers in Information Systems and Management. Recurrent topics in Paulo Henrique Müller Prado’s work include Consumer Behavior in Brand Consumption and Identification (18 papers), Customer Service Quality and Loyalty (14 papers) and Technology Adoption and User Behaviour (11 papers). Paulo Henrique Müller Prado is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (18 papers), Customer Service Quality and Loyalty (14 papers) and Technology Adoption and User Behaviour (11 papers). Paulo Henrique Müller Prado collaborates with scholars based in Brazil, United States and Uruguay. Paulo Henrique Müller Prado's co-authors include José Carlos Korelo, Hyunjoo Oh, Thomas G. Brashear, Christian Kowalkowski, Eduardo B. Andrade, Adriana Roseli Wünsch Takahashi, José Mauro da Costa Hernandez, Jorge Brantes Ferreira, Caio V. Regatieri and Gustavo Barreto Melo and has published in prestigious journals such as Frontiers in Psychology, Sustainability and Industrial Marketing Management.

In The Last Decade

Co-authorship network of co-authors of Paulo Henrique Müller Prado i

Fields of papers citing papers by Paulo Henrique Müller Prado

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Paulo Henrique Müller Prado. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Paulo Henrique Müller Prado. The network helps show where Paulo Henrique Müller Prado may publish in the future.

Countries citing papers authored by Paulo Henrique Müller Prado

Since Specialization
Citations

This map shows the geographic impact of Paulo Henrique Müller Prado's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Paulo Henrique Müller Prado with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Paulo Henrique Müller Prado more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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