P. Anitha
Impact in
- Marketing top 10%
- Customer churn and segmentation
- Consumer Retail Behavior Studies
- Consumer Market Behavior and Pricing
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- Big Data and Business Intelligence
Papers in
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- Network Security and Intrusion Detection 2
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- Big Data and Business Intelligence 2
- Co-authors
- Malini M. Patil (3 shared papers)K. Palanivelu (1 shared paper)Chitra Sabapathy Ranganathan (1 shared paper)Nowroji Kavitha (1 shared paper)D. Deepa (1 shared paper)Biju George (1 shared paper)Govindakarnavar Arunkumar (1 shared paper)P Krishnakumar (1 shared paper)
- Journals
- Desalination (1 paper)Journal of King Saud University - Computer and Information Sciences (1 paper)Expert Systems with Applications (1 paper)Indian Pediatrics (1 paper)Lecture notes in computer science (1 paper)
- Partner nations
- India
In The Last Decade
P. Anitha
17 papers receiving 208 citations
Peers
Comparison fields: 5 of 77
- Marketing 76
- Management Information Systems 24
- Organizational Behavior and Human Resource Management 26
- Information Systems 38
- Health Informatics 2
Countries citing papers authored by P. Anitha
This map shows the geographic impact of P. Anitha's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by P. Anitha with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites P. Anitha more than expected).
Fields of papers citing papers by P. Anitha
This network shows the impact of papers produced by P. Anitha. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by P. Anitha. The network helps show where P. Anitha may publish in the future.
Co-authors
The 9 scholars most cited alongside P. Anitha, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 22 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2019 | 113 | |
| 2 | 2018 | 27 | |
| 3 | 2014 | 23 | |
| 4 | 2023 | 17 | |
| 5 | 2011 | 13 | |
| 6 | Dynamic Enforcement of Causal Consistency for a Geo-Replicated Cloud Storage System | 2020 | 6 |
| 7 | An Efficient Classification Mechanism for Network Intrusion Detection System based on Data Mining Techniques:A Survey | 2013 | 6 |
| 8 | 2018 | 4 | |
| 9 | 2012 | 4 | |
| 10 | 2018 | 3 | |
| 11 | 2021 | 3 | |
| 12 | 2016 | 3 | |
| 13 | 2013 | 2 | |
| 14 | Green Marketing: Benefits and Challenges | 2021 | 2 |
| 15 | 2020 | 2 | |
| 16 | Dominant Problems of Rural Deprived Persons with Disability Using Fuzzy Cluster Analysis | 2014 | 1 |
| 17 | 2017 | 1 | |
| 18 | 2022 | 1 | |
| 19 | 2025 | 0 | |
| 20 | Effectiveness of simulation based training program on knowledge regarding essential obstetric and newborn care among midwives in tertiary care setting, Coimbatore | 2020 | 0 |
About P. Anitha
P. Anitha is a scholar working on Computer Networks and Communications, Management Information Systems, Artificial Intelligence, Information Systems and Marketing, having authored 22 papers that have together received 231 indexed citations. Recurring topics across this work include Spam and Phishing Detection (2 papers), Big Data and Business Intelligence (2 papers), AI in cancer detection (2 papers), Customer churn and segmentation (2 papers), Network Security and Intrusion Detection (2 papers), Management and Optimization Techniques (1 paper), Optimization and Packing Problems (1 paper) and Diabetes Management and Research (1 paper). The work is most often cited by research in Marketing (76 citations), Management Information Systems (24 citations), Organizational Behavior and Human Resource Management (26 citations), Information Systems (38 citations) and Health Informatics (2 citations). P. Anitha has collaborated with scholars based in India. Frequent co-authors include Malini M. Patil, K. Palanivelu, Chitra Sabapathy Ranganathan, Nowroji Kavitha, D. Deepa, Biju George, Govindakarnavar Arunkumar, P Krishnakumar and S Viswanathan. Their work appears in journals such as Desalination, Journal of King Saud University - Computer and Information Sciences, Expert Systems with Applications, Indian Pediatrics and Lecture notes in computer science.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.