Neeli Bendapudi

14 papers and 3.4k indexed citations i.

Neeli Bendapudi has authored 14 papers that have received a total of 3.4k indexed citations. This includes 7 papers in Organizational Behavior and Human Resource Management, 5 papers in Sociology and Political Science and 4 papers in Marketing. The topics of these papers are Customer Service Quality and Loyalty (6 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and Psychology of Social Influence (3 papers). Neeli Bendapudi is often cited by papers focused on Customer Service Quality and Loyalty (6 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and Psychology of Social Influence (3 papers) and collaborates with scholars based in United States. Neeli Bendapudi's co-authors include Surendra N. Singh, Venkat Bendapudi, Leonard L. Berry, Sanjay Mishra and Robert P. Leone and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Mayo Clinic Proceedings.