Michael Breazeale
Impact in
- Marketing top 2%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Consumer Market Behavior and Pricing
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- Customer Service Quality and Loyalty
Papers in
- Marketing 20
- Consumer Behavior in Brand Consumption and Identification 14
- Consumer Retail Behavior Studies 7
- Environmental Sustainability in Business 3
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- Digital Marketing and Social Media 12
- Psychology of Social Influence 2
- Co-authors
- Sandra María Correia Loureiro (6 shared papers)Jennifer L. Stevens (5 shared papers)Carol L. Jones (3 shared papers)Joel E. Collier (3 shared papers)Allyn White (2 shared papers)Brian I. Spaid (2 shared papers)Francisco Javier Miranda González (1 shared paper)Robert A. Davis (1 shared paper)
- Journals
- Journal of Business Research (3 papers)Journal of Retailing (2 papers)Journal of Consumer Marketing (2 papers)Journal of Public Policy & Marketing (2 papers)Journal Of Vacation Marketing (1 paper)
- Partner nations
- United StatesPortugalNew Zealand
In The Last Decade
Michael Breazeale
25 papers receiving 797 citations
Peers
Comparison fields: 5 of 68
- Marketing 502
- Organizational Behavior and Human Resource Management 267
- Information Systems and Management 173
- Sociology and Political Science 509
- Tourism, Leisure and Hospitality Management 13
Countries citing papers authored by Michael Breazeale
This map shows the geographic impact of Michael Breazeale's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Michael Breazeale with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Michael Breazeale more than expected).
Fields of papers citing papers by Michael Breazeale
This network shows the impact of papers produced by Michael Breazeale. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Michael Breazeale. The network helps show where Michael Breazeale may publish in the future.
Co-authors
The 23 scholars most cited alongside Michael Breazeale, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 26 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2014 | 97 | |
| 2 | 2014 | 95 | |
| 3 | 2018 | 95 | |
| 4 | 2009 | 73 | |
| 5 | 2017 | 62 | |
| 6 | 2012 | 62 | |
| 7 | 2017 | 57 | |
| 8 | 2019 | 50 | |
| 9 | 2018 | 48 | |
| 10 | 2011 | 34 | |
| 11 | 2010 | 32 | |
| 12 | 2016 | 27 | |
| 13 | 2019 | 27 | |
| 14 | 2017 | 22 | |
| 15 | 2022 | 19 | |
| 16 | 2020 | 16 | |
| 17 | 2023 | 11 | |
| 18 | Consumer-Brand Relationships: Theory And Practice | 2017 | 10 |
| 19 | 2018 | 2 | |
| 20 | 2025 | 2 |
About Michael Breazeale
Michael Breazeale is a scholar working on Marketing, Sociology and Political Science, Organizational Behavior and Human Resource Management, Information Systems and Management and Management, Monitoring, Policy and Law, having authored 26 papers that have together received 847 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (14 papers), Digital Marketing and Social Media (12 papers), Customer Service Quality and Loyalty (11 papers), Consumer Retail Behavior Studies (7 papers), Technology Adoption and User Behaviour (5 papers), Environmental Education and Sustainability (3 papers), Environmental Sustainability in Business (3 papers) and Psychology of Social Influence (2 papers). The work is most often cited by research in Marketing (502 citations), Organizational Behavior and Human Resource Management (267 citations), Information Systems and Management (173 citations), Sociology and Political Science (509 citations) and Tourism, Leisure and Hospitality Management (13 citations). Michael Breazeale has collaborated with scholars based in United States, Portugal and New Zealand. Frequent co-authors include Sandra María Correia Loureiro, Jennifer L. Stevens, Carol L. Jones, Joel E. Collier, Allyn White, Brian I. Spaid, Francisco Javier Miranda González, Robert A. Davis, Jason E. Lueg and Carol L. Esmark. Their work appears in journals such as Journal of Business Research, Journal of Retailing, Journal of Consumer Marketing, Journal of Public Policy & Marketing and Journal Of Vacation Marketing.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.