Merrie Brucks

36 papers and 3.2k indexed citations i.

About

Merrie Brucks is a scholar working on Marketing, Social Psychology and Economics and Econometrics. According to data from OpenAlex, Merrie Brucks has authored 36 papers receiving a total of 3.2k indexed citations (citations by other indexed papers that have themselves been cited), including 14 papers in Marketing, 6 papers in Social Psychology and 6 papers in Economics and Econometrics. Recurrent topics in Merrie Brucks’s work include Consumer Behavior in Brand Consumption and Identification (12 papers), Decision-Making and Behavioral Economics (5 papers) and Digital Marketing and Social Media (4 papers). Merrie Brucks is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (12 papers), Decision-Making and Behavioral Economics (5 papers) and Digital Marketing and Social Media (4 papers). Merrie Brucks collaborates with scholars based in United States, Hong Kong and France. Merrie Brucks's co-authors include Valarie A. Zeithaml, Melanie Wallendorf, G. Naylor, Gary Armstrong, Mark T. Spence, Marvin E. Goldberg, Dhruv Grewal, Julie L. Ozanne, Wilson Bastos and Jesper H. Nielsen and has published in prestigious journals such as Journal of Marketing Research, Journal of Consumer Research and Social Science & Medicine.

In The Last Decade

Co-authorship network of co-authors of Merrie Brucks i

Fields of papers citing papers by Merrie Brucks

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Merrie Brucks. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Merrie Brucks. The network helps show where Merrie Brucks may publish in the future.

Countries citing papers authored by Merrie Brucks

Since Specialization
Citations

This map shows the geographic impact of Merrie Brucks's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Merrie Brucks with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Merrie Brucks more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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