Mazzini Muda

14 papers and 336 indexed citations i.

About

Mazzini Muda is a scholar working on Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Mazzini Muda has authored 14 papers receiving a total of 336 indexed citations (citations by other indexed papers that have themselves been cited), including 10 papers in Sociology and Political Science, 10 papers in Marketing and 4 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Mazzini Muda’s work include Consumer Behavior in Brand Consumption and Identification (8 papers), Digital Marketing and Social Media (7 papers) and Technology Adoption and User Behaviour (4 papers). Mazzini Muda is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (8 papers), Digital Marketing and Social Media (7 papers) and Technology Adoption and User Behaviour (4 papers). Mazzini Muda collaborates with scholars based in Malaysia. Mazzini Muda's co-authors include Rosidah Musa, Khulida Kirana Yahya, Rohani Mohd, Muhammad Iskandar Hamzah and Halimahton Borhan and has published in prestigious journals such as Journal of Research in Interactive Marketing.

In The Last Decade

Fields of papers citing papers by Mazzini Muda

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Mazzini Muda. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Mazzini Muda may publish in the future.

Countries citing papers authored by Mazzini Muda

Since Specialization
Citations

This map shows the geographic impact of Mazzini Muda's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Mazzini Muda with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Mazzini Muda more than expected).

Rankless by CCL
2025