Marisa Maio Mackay

About

Marisa Maio Mackay is a scholar working on Marketing, Sociology and Political Science and Economics and Econometrics. According to data from OpenAlex, Marisa Maio Mackay has authored 8 papers receiving a total of 295 indexed citations (citations by other indexed papers that have themselves been cited), including 5 papers in Marketing, 3 papers in Sociology and Political Science and 2 papers in Economics and Econometrics. Recurrent topics in Marisa Maio Mackay’s work include Consumer Behavior in Brand Consumption and Identification (4 papers), Consumer Market Behavior and Pricing (3 papers) and Digital Marketing and Social Media (3 papers). Marisa Maio Mackay is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (4 papers), Consumer Market Behavior and Pricing (3 papers) and Digital Marketing and Social Media (3 papers). Marisa Maio Mackay collaborates with scholars based in Australia, South Korea and Canada. Marisa Maio Mackay's co-authors include Kieran C. O’Doherty, Sally Rao Hill, Heejin Lee, Sherah Kurnia and Jenni Romaniuk and has published in prestigious journals such as Technological Forecasting and Social Change, Journal of Services Marketing and Journal of Product & Brand Management.

In The Last Decade

Fields of papers citing papers by Marisa Maio Mackay

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Marisa Maio Mackay. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Marisa Maio Mackay may publish in the future.

Countries citing papers authored by Marisa Maio Mackay

Since Specialization

Citations

This map shows the geographic impact of Marisa Maio Mackay's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Marisa Maio Mackay with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Marisa Maio Mackay more than expected).

Explore authors with similar magnitude of impact

Breakdown of academic impact, for papers by Dederia H. Nicholas Breakdown of academic impact, for papers by David Sylva Breakdown of academic impact, for papers by Meredith F. Burnett Breakdown of academic impact, for papers by Ayman Tailakh Breakdown of academic impact, for papers by Jiangyang Liu Breakdown of academic impact, for papers by Nikolaos Nikolakakis Breakdown of academic impact, for papers by Jerry Syrotuik Breakdown of academic impact, for papers by Fouad Alchami