Margaret Bruce

14 papers and 299 indexed citations i.

About

Margaret Bruce is a scholar working on Marketing, Sociology and Political Science and Museology. According to data from OpenAlex, Margaret Bruce has authored 14 papers receiving a total of 299 indexed citations (citations by other indexed papers that have themselves been cited), including 5 papers in Marketing, 3 papers in Sociology and Political Science and 2 papers in Museology. Recurrent topics in Margaret Bruce’s work include Consumer Behavior in Brand Consumption and Identification (3 papers), Digital Marketing and Social Media (2 papers) and Fashion and Cultural Textiles (2 papers). Margaret Bruce is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (3 papers), Digital Marketing and Social Media (2 papers) and Fashion and Cultural Textiles (2 papers). Margaret Bruce collaborates with scholars based in United Kingdom, United States and Hong Kong. Margaret Bruce's co-authors include Tony Hines, Grete Birtwistle, Christopher M. Moore, Christopher Moore, Michael R. Solomon, Margaret K. Hogg, Rachel Cooper, Jeremy J. Foster, Ruth Murphy and Charles Graham and has published in prestigious journals such as Journal of Applied Psychology, Technovation and Applied Ergonomics.

In The Last Decade

Co-authorship network of co-authors of Margaret Bruce i

Fields of papers citing papers by Margaret Bruce

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Margaret Bruce. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Margaret Bruce. The network helps show where Margaret Bruce may publish in the future.

Countries citing papers authored by Margaret Bruce

Since Specialization
Citations

This map shows the geographic impact of Margaret Bruce's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Margaret Bruce with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Margaret Bruce more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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