Larry G. Gresham
About
Larry G. Gresham has authored 13 papers that have received a total of 2.3k indexed citations.
This includes 5 papers in Sociology and Political Science, 4 papers in Organizational Behavior and Human Resource Management and 4 papers in Marketing. The topics of these papers are Ethics in Business and Education (4 papers), Management Theory and Practice (2 papers) and Digital Marketing and Social Media (2 papers). Larry G. Gresham is often cited by papers focused on Ethics in Business and Education (4 papers), Management Theory and Practice (2 papers) and Digital Marketing and Social Media (2 papers) and collaborates with scholars based in United States and Mexico. Larry G. Gresham's co-authors include O. C. Ferrell, Alan J. Bush, Leonard L. Berry, George H. Lucas and Anil Menon and has published in prestigious journals such as Journal of Marketing, Journal of Business Research and Journal of the Academy of Marketing Science.
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