Klement Podnar

2.9k citations
53 papers · 1.9k · 1 hit paper · h-index 21

Impact in

  • Marketing top 0.5%
    • Consumer Behavior in Brand Consumption and Identification
    • Environmental Sustainability in Business
    • Corporate Social Responsibility Reporting
    • Corporate Identity and Reputation

Papers in

    • Corporate Identity and Reputation 21
    • Corporate Social Responsibility Reporting 13
    • Consumer Behavior in Brand Consumption and Identification 10
    • Environmental Sustainability in Business 9
    • Marketing and Advertising Strategies 7

Klement Podnar

48 papers receiving 1.8k citations

Klement Podnar's Hit Papers

The role of consumer–brand identification in building brand relationships 2011 · 497 citations
4970+5+10Years since publication100200300400

Peers

Klement Podnar
Comparison fields: 5 of 87
  • Marketing 1.1k
  • Strategy and Management 784
  • Organizational Behavior and Human Resource Management 496
  • Communication 249
  • Information Systems and Management 192
Replace Urša Golob with:
Urša Golob Slovenia
Rafael Currás Pérez Spain
María del Mar García de los Salmones Spain
Guido Berens Netherlands
Tillmann Wagner United States
Jaywant Singh United Kingdom
Karen L. Becker-Olsen United States
Stephen J. Newell United States
Nikolaos G. Panagopoulos United States
Ioanna Papasolomou Cyprus
Klement Podnar relative to Urša Golob Slovenia Urša Golob's profile →
Citations per field
00.5×1.5×
Urša Golob · 1×
Citations per year

Countries citing papers authored by Klement Podnar

Since Specialization
Citations

This map shows the geographic impact of Klement Podnar's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Klement Podnar with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Klement Podnar more than expected).

Fields of papers citing papers by Klement Podnar

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Klement Podnar. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Klement Podnar. The network helps show where Klement Podnar may publish in the future.

Co-authors

The 17 scholars most cited alongside Klement Podnar, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Klement Podnar Line = papers co-authored together Klement Podnar links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown

Showing the 20 most-cited of 53 papers — load more, or switch the sort, to bring in the rest.

#Work
1
The role of consumer–brand identification in building brand relationships
Hit paper breakdown →
2011497
2 2007214
3 2017118
4 2013116
5 201994
6 201971
7 201556
8 201450
9 201849
10 201845
11 202143
12 202241
13 200640
14 202138
15 201237
16 201833
17 201726
18 200623
19 201723
20 201321

About Klement Podnar

Klement Podnar is a scholar working on Strategy and Management, Marketing, Organizational Behavior and Human Resource Management, Communication and Sociology and Political Science, having authored 53 papers that have together received 1.9k indexed citations. Recurring topics across this work include Corporate Identity and Reputation (21 papers), Corporate Social Responsibility Reporting (13 papers), Customer Service Quality and Loyalty (10 papers), Consumer Behavior in Brand Consumption and Identification (10 papers), Public Relations and Crisis Communication (9 papers), Environmental Sustainability in Business (9 papers), Marketing and Advertising Strategies (7 papers) and Environmental Education and Sustainability (6 papers). The work is most often cited by research in Marketing (1.1k citations), Strategy and Management (784 citations), Organizational Behavior and Human Resource Management (496 citations), Communication (249 citations) and Information Systems and Management (192 citations). Klement Podnar has collaborated with scholars based in Slovenia, Denmark and Netherlands. Frequent co-authors include Urša Golob, Vesna Žabkar, Mateja Kos Koklič, Anne Ellerup Nielsen, Wim Elving, Christa Thomsen, John M.T. Balmer, Friederike Schultz, Gabriele Jacobs and Johan van Rekom. Their work appears in journals such as Corporate Communications An International Journal, Journal of Business Research, Journal of Brand Management, Public Relations Review and Corporate Reputation Review.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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