Kevin Mason

About

Kevin Mason is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Kevin Mason has authored 9 papers receiving a total of 209 indexed citations (citations by other indexed papers that have themselves been cited), including 5 papers in Marketing, 4 papers in Sociology and Political Science and 3 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Kevin Mason’s work include Consumer Behavior in Brand Consumption and Identification (5 papers), Customer Service Quality and Loyalty (3 papers) and Digital Marketing and Social Media (2 papers). Kevin Mason is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Customer Service Quality and Loyalty (3 papers) and Digital Marketing and Social Media (2 papers). Kevin Mason collaborates with scholars based in United States and Japan. Kevin Mason's co-authors include Andrew Mason, John Narcum, Scot Burton, Thomas D. Jensen and Stephen C. Jones and has published in prestigious journals such as Journal of the Academy of Marketing Science, Journal of Consumer Marketing and Healthcare.

In The Last Decade

Fields of papers citing papers by Kevin Mason

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Kevin Mason. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Kevin Mason may publish in the future.

Countries citing papers authored by Kevin Mason

Since Specialization

Citations

This map shows the geographic impact of Kevin Mason's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Kevin Mason with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Kevin Mason more than expected).

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