Gerald J. Gorn
About
Gerald J. Gorn is a scholar working on Marketing, Social Psychology and Sociology and Political Science.
According to data from OpenAlex, Gerald J. Gorn has authored 68 papers receiving a total of 4.4k indexed citations (citations by other indexed papers that have themselves been cited), including 25 papers in Marketing, 20 papers in Social Psychology and 18 papers in Sociology and Political Science. Recurrent topics in Gerald J. Gorn’s work include Consumer Behavior in Brand Consumption and Identification (23 papers), Color perception and design (12 papers) and Media Influence and Health (6 papers). Gerald J. Gorn is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (23 papers), Color perception and design (12 papers) and Media Influence and Health (6 papers). Gerald J. Gorn collaborates with scholars based in Hong Kong, Canada and United States. Gerald J. Gorn's co-authors include Marvin E. Goldberg, Darren W. Dahl, Amitava Chattopadhyay, Charles B. Weinberg and Yuwei Jiang and has published in prestigious journals such as Journal of Marketing, Child Development and Management Science.
In The Last Decade
Fields of papers citing papers by Gerald J. Gorn
Since SpecializationEngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics
This network shows the specialization of papers citing the papers produced by Gerald J. Gorn. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Gerald J. Gorn may publish in the future.
Countries citing papers authored by Gerald J. Gorn
Since SpecializationCitations
This map shows the geographic impact of Gerald J. Gorn's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Gerald J. Gorn with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Gerald J. Gorn more than expected).
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