E. Peelen

492 citations
21 papers · 372 · h-index 8

Impact in

Papers in

    • Consumer Behavior in Brand Consumption and Identification 4
    • Service and Product Innovation 4
    • Marketing and Advertising Strategies 3

E. Peelen

18 papers receiving 318 citations

Peers

E. Peelen
Comparison fields: 5 of 53
  • Information Systems and Management 133
  • Organizational Behavior and Human Resource Management 142
  • Marketing 105
  • Strategy and Management 112
  • Management of Technology and Innovation 41
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Citations per year

Countries citing papers authored by E. Peelen

Since Specialization
Citations

This map shows the geographic impact of E. Peelen's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by E. Peelen with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites E. Peelen more than expected).

Fields of papers citing papers by E. Peelen

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by E. Peelen. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by E. Peelen. The network helps show where E. Peelen may publish in the future.

Co-authors

The 13 scholars most cited alongside E. Peelen, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with E. Peelen Line = papers co-authored together E. Peelen links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown

Showing the 20 most-cited of 21 papers — load more, or switch the sort, to bring in the rest.

#Work
1 1996146
2 199850
3 199943
4 201231
5 199723
6 200921
7 198914
8 200712
9
International Encyclopedia of Marketing.
19977
10
A differentiated approach to service recovery
20057
11 20136
12 19952
13
Looking behind the scenes of shop-in-store concepts: conceptual framework outlining four routes to success
20012
14
A Study into the Foundations of CRM Success
20061
15
Applications of the Laddering Technique in Marketing
19931
16 20051
17 19971
18
Comparative adaptive and traditional techniques for direct marketing
19961
19
Internet-Based Market Places and Buyer-Seller Relationships: Governance Implications
20081
20
Event driven marketing
20041

About E. Peelen

E. Peelen is a scholar working on Marketing, Strategy and Management, Organizational Behavior and Human Resource Management, Management of Technology and Innovation and Sociology and Political Science, having authored 21 papers that have together received 372 indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (8 papers), Consumer Behavior in Brand Consumption and Identification (4 papers), Service and Product Innovation (4 papers), Digital Marketing and Social Media (3 papers), Marketing and Advertising Strategies (3 papers), Design Education and Practice (2 papers), Cognitive and psychological constructs research (2 papers) and Innovation Diffusion and Forecasting (2 papers). The work is most often cited by research in Information Systems and Management (133 citations), Organizational Behavior and Human Resource Management (142 citations), Marketing (105 citations), Strategy and Management (112 citations) and Management of Technology and Innovation (41 citations). E. Peelen has collaborated with scholars based in Netherlands, Belgium and Pakistan. Frequent co-authors include Willem Verbeke, Fred Langerak, Ed Nijssen, Harry Commandeur, Kees van Montfort, Hans Doorewaard, Christo Boshoff, Josée Bloemer, Willem A. Smit and Eric Waarts. Their work appears in journals such as Journal of Marketing Communications, Journal of Strategic Marketing, Journal of Business Ethics, Journal of Brand Management and Industrial Marketing Management.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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