Byung‐Kwan Lee

66 papers and 623 indexed citations i.

About

Byung‐Kwan Lee is a scholar working on Marketing, Sociology and Political Science and Social Psychology. According to data from OpenAlex, Byung‐Kwan Lee has authored 66 papers receiving a total of 623 indexed citations (citations by other indexed papers that have themselves been cited), including 27 papers in Marketing, 17 papers in Sociology and Political Science and 13 papers in Social Psychology. Recurrent topics in Byung‐Kwan Lee’s work include Consumer Behavior in Brand Consumption and Identification (14 papers), Consumer Perception and Purchasing Behavior (13 papers) and Diverse Topics in Contemporary Research (10 papers). Byung‐Kwan Lee is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (14 papers), Consumer Perception and Purchasing Behavior (13 papers) and Diverse Topics in Contemporary Research (10 papers). Byung‐Kwan Lee collaborates with scholars based in South Korea, United States and Malaysia. Byung‐Kwan Lee's co-authors include Wei‐Na Lee, Seulki Lee-Geiller, Taejun Lee, Eun-Hee Jeong, Dongyoung Sohn, Jeremy J. Sierra, Taewon Suh, Eun Hee Lee, Yong Man Ro and Jin‐Kyun Lee and has published in prestigious journals such as Journal of Business Research, International Journal of Information Management and Journal of Advertising.

In The Last Decade

Co-authorship network of co-authors of Byung‐Kwan Lee i

Fields of papers citing papers by Byung‐Kwan Lee

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Byung‐Kwan Lee. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Byung‐Kwan Lee. The network helps show where Byung‐Kwan Lee may publish in the future.

Countries citing papers authored by Byung‐Kwan Lee

Since Specialization
Citations

This map shows the geographic impact of Byung‐Kwan Lee's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Byung‐Kwan Lee with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Byung‐Kwan Lee more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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