Bernd H. Schmitt

102 papers and 11.1k indexed citations i.

About

Bernd H. Schmitt is a scholar working on Marketing, Sociology and Political Science and Social Psychology. According to data from OpenAlex, Bernd H. Schmitt has authored 102 papers receiving a total of 11.1k indexed citations (citations by other indexed papers that have themselves been cited), including 62 papers in Marketing, 35 papers in Sociology and Political Science and 26 papers in Social Psychology. Recurrent topics in Bernd H. Schmitt’s work include Consumer Behavior in Brand Consumption and Identification (54 papers), Digital Marketing and Social Media (25 papers) and Cultural Differences and Values (14 papers). Bernd H. Schmitt is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (54 papers), Digital Marketing and Social Media (25 papers) and Cultural Differences and Values (14 papers). Bernd H. Schmitt collaborates with scholars based in United States, United Kingdom and Germany. Bernd H. Schmitt's co-authors include Lia Zarantonello, J. Joško Brakus, France Leclerc, Laurette Dubé and Emanuel de Bellis and has published in prestigious journals such as Journal of Personality and Social Psychology, Journal of Marketing and Journal of Marketing Research.

In The Last Decade

Fields of papers citing papers by Bernd H. Schmitt

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Bernd H. Schmitt. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Bernd H. Schmitt may publish in the future.

Countries citing papers authored by Bernd H. Schmitt

Since Specialization
Citations

This map shows the geographic impact of Bernd H. Schmitt's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Bernd H. Schmitt with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Bernd H. Schmitt more than expected).

Rankless by CCL
2025