Barry J. Babin

118 papers and 13.7k indexed citations i.

Barry J. Babin has authored 118 papers that have received a total of 13.7k indexed citations. This includes 68 papers in Marketing, 64 papers in Organizational Behavior and Human Resource Management and 30 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (55 papers), Customer Service Quality and Loyalty (54 papers) and Consumer Retail Behavior Studies (42 papers). Barry J. Babin is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (55 papers), Customer Service Quality and Loyalty (54 papers) and Consumer Retail Behavior Studies (42 papers) and collaborates with scholars based in United States, Canada and France. Barry J. Babin's co-authors include Mitch Griffin, James S. Boles, William R. Darden, Adilson Borges and Jean‐Charles Chebat and has published in prestigious journals such as Journal of Marketing, Journal of Consumer Research and European Journal of Operational Research.