Anouk Bergner
Impact in
- Marketing top 10%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
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- Technology Adoption and User Behaviour
Papers in
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- AI in Service Interactions 4
- Sentiment Analysis and Opinion Mining 1
- Adversarial Robustness in Machine Learning 1
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- Digital Marketing and Social Media 4
- Psychology of Social Influence 1
- Co-authors
- Christian Hildebrand (8 shared papers)Gerald Häubl (3 shared papers)Jan Marco Leimeister (1 shared paper)Naim Zierau (1 shared paper)Jochen Hartmann (1 shared paper)Daniel M. Oppenheimer (1 shared paper)Greg Detre (1 shared paper)
- Journals
- Journal of the Academy of Marketing Science (2 papers)Cognition (1 paper)Journal of Consumer Psychology (1 paper)Journal of Consumer Research (1 paper)Alexandria (UniSG) (University of St.Gallen) (3 papers)
- Partner nations
- SwitzerlandGermanyUnited States
In The Last Decade
Anouk Bergner
9 papers receiving 378 citations
Anouk Bergner's Hit Papers
Peers
Comparison fields: 5 of 47
- Marketing 92
- Information Systems and Management 67
- Health Informatics 8
- Management Information Systems 57
- General Decision Sciences 11
Countries citing papers authored by Anouk Bergner
This map shows the geographic impact of Anouk Bergner's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Anouk Bergner with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Anouk Bergner more than expected).
Fields of papers citing papers by Anouk Bergner
This network shows the impact of papers produced by Anouk Bergner. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Anouk Bergner. The network helps show where Anouk Bergner may publish in the future.
Co-authors
The 7 scholars most cited alongside Anouk Bergner, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2020 | 170 | |
| 2 | Machine Talk: How Verbal Embodiment in Conversational AI Shapes Consumer–Brand Relationships Hit paper breakdown → | 2023 | 93 |
| 3 | 2022 | 57 | |
| 4 | 2019 | 42 | |
| 5 | 2023 | 29 | |
| 6 | 2019 | 9 | |
| 7 | Machine Talk: How Conversational Chatbots Promote Brand Intimacy and Influence Consumer Choice | 2019 | 2 |
| 8 | Detrimental Trust in Automation: How Conversational Robo Advisors Leverage Trust and Mis-calibrated Risk Taking | 2019 | 1 |
| 9 | Conversational Interfaces as Persuasion Instruments: Implications for Consumer Choice and Brand Perceptions | 2019 | 1 |
About Anouk Bergner
Anouk Bergner is a scholar working on Artificial Intelligence, Sociology and Political Science, Marketing, Information Systems and Cognitive Neuroscience, having authored 9 papers that have together received 404 indexed citations. Recurring topics across this work include AI in Service Interactions (4 papers), Digital Marketing and Social Media (4 papers), Consumer Behavior in Brand Consumption and Identification (2 papers), Consumer Retail Behavior Studies (2 papers), Psychology of Social Influence (1 paper), Sentiment Analysis and Opinion Mining (1 paper), Psychology of Moral and Emotional Judgment (1 paper) and Adversarial Robustness in Machine Learning (1 paper). The work is most often cited by research in Marketing (92 citations), Information Systems and Management (67 citations), Health Informatics (8 citations), Management Information Systems (57 citations) and General Decision Sciences (11 citations). Anouk Bergner has collaborated with scholars based in Switzerland, Germany and United States. Frequent co-authors include Christian Hildebrand, Gerald Häubl, Jan Marco Leimeister, Naim Zierau, Jochen Hartmann, Daniel M. Oppenheimer and Greg Detre. Their work appears in journals such as Journal of the Academy of Marketing Science, Cognition, Journal of Consumer Psychology, Journal of Consumer Research and Alexandria (UniSG) (University of St.Gallen).
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.