Andréas Munzel
Impact in
- Marketing top 5%
-
- Digital Marketing and Social Media
- Privacy, Security, and Data Protection
- Misinformation and Its Impacts
Papers in
-
- Digital Marketing and Social Media 8
- Privacy, Security, and Data Protection 2
- Impact of Technology on Adolescents 2
-
- Big Data and Business Intelligence 3
- Co-authors
- Lars Meyer‐Waarden (10 shared papers)Daria Plotkina (3 shared papers)Werner H. Kunz (2 shared papers)Jessie Pallud (1 shared paper)Julien Cloarec (2 shared papers)Alex Ricardo Zablah (1 shared paper)Detmar W. Straub (1 shared paper)Mario Schaarschmidt (1 shared paper)
- Journals
- Psychology and Marketing (2 papers)Journal of Interactive Marketing (2 papers)Journal of Retailing and Consumer Services (2 papers)Journal of Business Research (1 paper)International Journal of Electronic Commerce (1 paper)
- Partner nations
- FranceBelgiumUnited States
In The Last Decade
Andréas Munzel
21 papers receiving 859 citations
Andréas Munzel's Hit Papers
Peers
Comparison fields: 5 of 66
- Marketing 84
- Sociology and Political Science 417
- Organizational Behavior and Human Resource Management 103
- Management Information Systems 69
- Information Systems and Management 54
Countries citing papers authored by Andréas Munzel
This map shows the geographic impact of Andréas Munzel's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Andréas Munzel with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Andréas Munzel more than expected).
Fields of papers citing papers by Andréas Munzel
This network shows the impact of papers produced by Andréas Munzel. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Andréas Munzel. The network helps show where Andréas Munzel may publish in the future.
Co-authors
The 10 scholars most cited alongside Andréas Munzel, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 22 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2020 | 134 | |
| 2 | 2016 | 124 | |
| 3 | 2018 | 103 | |
| 4 | 2022 | 101 | |
| 5 | 2014 | 82 | |
| 6 | 2015 | 58 | |
| 7 | 2021 | 58 | |
| 8 | 2017 | 56 | |
| 9 | 2018 | 56 | |
| 10 | Transformative privacy calculus: Conceptualizing the personalization‐privacy paradox on social media Hit paper breakdown → | 2024 | 45 |
| 11 | 2018 | 32 | |
| 12 | 2015 | 17 | |
| 13 | 2024 | 6 | |
| 14 | 2015 | 5 | |
| 15 | 2017 | 4 | |
| 16 | 2014 | 2 | |
| 17 | 2017 | 2 | |
| 18 | Can Shocking Advertising Improve Charity Engagement?: A Cross-Cultural Study on Controversial Charity Advertisements | 2014 | 1 |
| 19 | 2014 | 1 | |
| 20 | 2017 | 1 |
About Andréas Munzel
Andréas Munzel is a scholar working on Sociology and Political Science, Management Information Systems, Artificial Intelligence, Information Systems and Development, having authored 22 papers that have together received 889 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (8 papers), AI in Service Interactions (4 papers), Spam and Phishing Detection (3 papers), Big Data and Business Intelligence (3 papers), Privacy, Security, and Data Protection (2 papers), Impact of Technology on Adolescents (2 papers), University-Industry-Government Innovation Models (1 paper) and Artificial Intelligence Applications (1 paper). The work is most often cited by research in Marketing (84 citations), Sociology and Political Science (417 citations), Organizational Behavior and Human Resource Management (103 citations), Management Information Systems (69 citations) and Information Systems and Management (54 citations). Andréas Munzel has collaborated with scholars based in France, Belgium and United States. Frequent co-authors include Lars Meyer‐Waarden, Daria Plotkina, Werner H. Kunz, Jessie Pallud, Julien Cloarec, Alex Ricardo Zablah, Detmar W. Straub, Mario Schaarschmidt, Piotr Gaczek and Grzegorz Leszczyński. Their work appears in journals such as Psychology and Marketing, Journal of Interactive Marketing, Journal of Retailing and Consumer Services, Journal of Business Research and International Journal of Electronic Commerce.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.