André Marchand

About

André Marchand is a scholar working on Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, André Marchand has authored 21 papers receiving a total of 709 indexed citations (citations by other indexed papers that have themselves been cited), including 13 papers in Sociology and Political Science, 12 papers in Marketing and 4 papers in Organizational Behavior and Human Resource Management. Recurrent topics in André Marchand’s work include Digital Marketing and Social Media (11 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Customer Service Quality and Loyalty (4 papers). André Marchand is often cited by papers focused on Digital Marketing and Social Media (11 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Customer Service Quality and Loyalty (4 papers). André Marchand collaborates with scholars based in Germany, United Kingdom and Belgium. André Marchand's co-authors include Thorsten Hennig‐Thurau, Martin P. Fritze, Paul Marx, Andreas B. Eisingerich and Nicolas Weber and has published in prestigious journals such as Journal of Marketing, Journal of the Academy of Marketing Science and Journal of Retailing.

In The Last Decade

Fields of papers citing papers by André Marchand

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by André Marchand. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where André Marchand may publish in the future.

Countries citing papers authored by André Marchand

Since Specialization

Citations

This map shows the geographic impact of André Marchand's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by André Marchand with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites André Marchand more than expected).

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