Countries citing scholars working at Mudra Institute of Communications Ahmedabad
Since Specialization
Citations
This map shows the geographic impact of research produced by authors working at Mudra Institute of Communications Ahmedabad. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by papers produced at Mudra Institute of Communications Ahmedabad with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Mudra Institute of Communications Ahmedabad more than expected).
Fields of papers published by authors at Mudra Institute of Communications Ahmedabad
This network shows the impact of papers affiliated with Mudra Institute of Communications Ahmedabad at the time of their publication. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers affiliated with Mudra Institute of Communications Ahmedabad at the time of their publication.
About Mudra Institute of Communications Ahmedabad
In recent decades, authors affiliated with Mudra Institute of Communications Ahmedabad have published 414 papers, which have received a total of 10.1k indexed citations . Scholars at this organization have produced 109 papers in Marketing, 7 papers in Business and International Management, 48 papers in Organizational Behavior and Human Resource Management, 22 papers in Communication and 22 papers in Information Systems and Management on the topics of Consumer Behavior in Brand Consumption and Identification (49 papers), Digital Marketing and Social Media (45 papers), Marketing and Advertising Strategies (26 papers), AI in Service Interactions (24 papers), Customer Service Quality and Loyalty (22 papers), Technology Adoption and User Behaviour (19 papers), Consumer Retail Behavior Studies (17 papers) and Consumer Behavior and Marketing Influence (14 papers). Their work is cited by papers focused on Marketing (2.3k citations), Information Systems and Management (1.2k citations), Management of Technology and Innovation (566 citations), Organizational Behavior and Human Resource Management (848 citations) and Sociology and Political Science (2.8k citations). Authors at Mudra Institute of Communications Ahmedabad collaborate with scholars in India, United States and United Kingdom and have published in prestigious journals including Journal of Consumer Behaviour, Journal of Business Research, European Journal of Marketing, Journal of Retailing and Consumer Services and Journal of Internet Commerce. Some of Mudra Institute of Communications Ahmedabad's most productive authors include Varsha Jain, Dharun Lingam Kasilingam, Jay Trivedi, Suresh Malodia, Amandeep Dhir, Shaphali Gupta, Doğan Gürsoy, Ramzan Sama, Vikas Kumar and Yogesh Kumar Dwivedi.
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