Zhiying Jiang

5 papers and 185 indexed citations i.

Zhiying Jiang is a scholar working on Marketing, Sociology and Political Science and Strategy and Management. According to data from OpenAlex, Zhiying Jiang has authored 5 papers receiving a total of 185 indexed citations (citations by other indexed papers that have themselves been cited), including 2 papers in Marketing, 1 paper in Sociology and Political Science and 1 paper in Strategy and Management. Recurrent topics in Zhiying Jiang’s work include Digital Marketing and Social Media (1 paper), Consumer Retail Behavior Studies (1 paper) and Olfactory and Sensory Function Studies (1 paper). Zhiying Jiang is often cited by papers focused on Digital Marketing and Social Media (1 paper), Consumer Retail Behavior Studies (1 paper) and Olfactory and Sensory Function Studies (1 paper). Zhiying Jiang collaborates with scholars based in Singapore, China and Spain. Zhiying Jiang's co-authors include Chong Guan, Xingxing Zhu, Jian Mou and Javier Cebollada and has published in prestigious journals such as Journal of Interactive Marketing, Journal of Geriatric Psychiatry and Neurology and Asia Pacific Journal of Marketing and Logistics.