Yong Tan
About
Yong Tan is a scholar working on Sociology and Political Science, Marketing and Management Information Systems.
According to data from OpenAlex, Yong Tan has authored 196 papers receiving a total of 3.3k indexed citations (citations by other indexed papers that have themselves been cited), including 65 papers in Sociology and Political Science, 65 papers in Marketing and 43 papers in Management Information Systems. Recurrent topics in Yong Tan’s work include Digital Marketing and Social Media (48 papers), Consumer Market Behavior and Pricing (31 papers) and Digital Platforms and Economics (29 papers). Yong Tan is often cited by papers focused on Digital Marketing and Social Media (48 papers), Consumer Market Behavior and Pricing (31 papers) and Digital Platforms and Economics (29 papers). Yong Tan collaborates with scholars based in United States, China and Germany. Yong Tan's co-authors include Lu Yan, Anjana Susarla, Jeong‐ha Oh, Young‐Jin Lee, Yi‐Chun Ho, Kartik Hosanagar, Vijay Mookerjee, Junjie Wu, Hao Lin and Param Vir Singh and has published in prestigious journals such as Physical Review Letters, Management Science and Scientific Reports.
In The Last Decade
Co-authorship network of co-authors of Yong Tan i
Fields of papers citing papers by Yong Tan
Since SpecializationEngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics
This network shows the specialization of papers citing the papers produced by Yong Tan. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Yong Tan may publish in the future.
Countries citing papers authored by Yong Tan
Since SpecializationCitations
This map shows the geographic impact of Yong Tan's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Yong Tan with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Yong Tan more than expected).
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