Yanliu Huang

22 papers and 627 indexed citations i.

Yanliu Huang has authored 22 papers that have received a total of 627 indexed citations. This includes 13 papers in Marketing, 7 papers in Sociology and Political Science and 7 papers in Applied Psychology. The topics of these papers are Consumer Retail Behavior Studies (8 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Behavioral Health and Interventions (7 papers). Yanliu Huang is often cited by papers focused on Consumer Retail Behavior Studies (8 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Behavioral Health and Interventions (7 papers) and collaborates with scholars based in United States, China and Hong Kong. Yanliu Huang's co-authors include Sam K. Hui, J. Jeffrey Inman, Jacob Suher, Barbara E. Kahn and J. Wesley Hutchinson and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research.