Xueming Luo

151 papers and 12.1k indexed citations i.

Xueming Luo has authored 151 papers that have received a total of 12.1k indexed citations. This includes 68 papers in Marketing, 52 papers in Sociology and Political Science and 42 papers in Strategy and Management. The topics of these papers are Digital Marketing and Social Media (46 papers), Consumer Market Behavior and Pricing (38 papers) and Customer Service Quality and Loyalty (29 papers). Xueming Luo is often cited by papers focused on Digital Marketing and Social Media (46 papers), Consumer Market Behavior and Pricing (38 papers) and Customer Service Quality and Loyalty (29 papers) and collaborates with scholars based in United States, China and Germany. Xueming Luo's co-authors include Zheng Fang, Jaakko Aspara, Michelle Andrews, Christian Homburg and Xiaoyi Wang and has published in prestigious journals such as Academy of Management Journal, Journal of Marketing and Strategic Management Journal.