Tahir Islam

72 papers and 2.7k indexed citations i.

Tahir Islam has authored 72 papers that have received a total of 2.7k indexed citations. This includes 32 papers in Marketing, 31 papers in Sociology and Political Science and 19 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (26 papers), Consumer Behavior in Brand Consumption and Identification (21 papers) and Technology Adoption and User Behaviour (14 papers). Tahir Islam is often cited by papers focused on Digital Marketing and Social Media (26 papers), Consumer Behavior in Brand Consumption and Identification (21 papers) and Technology Adoption and User Behaviour (14 papers) and collaborates with scholars based in Pakistan, China and Czechia. Tahir Islam's co-authors include Zaryab Sheikh, Zahid Hameed, Naeem Akhtar, Muhammad Shujaat Mubarik and Muhammad Mumtaz Khan and has published in prestigious journals such as Environmental Science and Pollution Research, Frontiers in Psychology and Technological Forecasting and Social Change.