Sudhir K. Chawla
About
Sudhir K. Chawla has authored 37 papers that have received a total of 248 indexed citations.
This includes 12 papers in Sociology and Political Science, 10 papers in Marketing and 7 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (8 papers), Digital Marketing and Social Media (7 papers) and Technology Adoption and User Behaviour (5 papers). Sudhir K. Chawla is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (8 papers), Digital Marketing and Social Media (7 papers) and Technology Adoption and User Behaviour (5 papers) and collaborates with scholars based in United States, Canada and Kuwait. Sudhir K. Chawla's co-authors include Anthony J. Poë, Rajan Nataraajan, Yunus Kathawala, P.V. Balakrishnan and Dinesh A. Mirchandani and has published in prestigious journals such as Inorganic Chemistry, Industrial Marketing Management and Inorganica Chimica Acta.
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