Srinivasan Swaminathan

20 papers and 398 indexed citations i.

About

Srinivasan Swaminathan is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Srinivasan Swaminathan has authored 20 papers receiving a total of 398 indexed citations (citations by other indexed papers that have themselves been cited), including 13 papers in Marketing, 10 papers in Sociology and Political Science and 9 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Srinivasan Swaminathan’s work include Consumer Behavior in Brand Consumption and Identification (9 papers), Digital Marketing and Social Media (9 papers) and Customer Service Quality and Loyalty (9 papers). Srinivasan Swaminathan is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (9 papers), Digital Marketing and Social Media (9 papers) and Customer Service Quality and Loyalty (9 papers). Srinivasan Swaminathan collaborates with scholars based in United States and Bangladesh. Srinivasan Swaminathan's co-authors include Rolph E. Anderson, Rajneesh Suri, Junhee Kim, Frederick Hong‐kit Yim and V. K. Narayanan and has published in prestigious journals such as Journal of Business Research, Journal of Retailing and Journal of Service Research.

In The Last Decade

Fields of papers citing papers by Srinivasan Swaminathan

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Srinivasan Swaminathan. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Srinivasan Swaminathan may publish in the future.

Countries citing papers authored by Srinivasan Swaminathan

Since Specialization
Citations

This map shows the geographic impact of Srinivasan Swaminathan's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Srinivasan Swaminathan with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Srinivasan Swaminathan more than expected).

Rankless by CCL
2025