Sojung Kim
About
Sojung Kim has authored 20 papers that have received a total of 285 indexed citations.
This includes 13 papers in Marketing, 10 papers in Sociology and Political Science and 3 papers in Strategy and Management. The topics of these papers are Digital Marketing and Social Media (9 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Consumer Perception and Purchasing Behavior (4 papers). Sojung Kim is often cited by papers focused on Digital Marketing and Social Media (9 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Consumer Perception and Purchasing Behavior (4 papers) and collaborates with scholars based in United States, South Korea and Hong Kong. Sojung Kim's co-authors include Sejung Marina Choi, Nam‐Hyun Um, Nan Xu, Jong‐Min Kim and Tim Minshall and has published in prestigious journals such as Psychology and Marketing, Journal of Product & Brand Management and Journal of Broadcasting & Electronic Media.
In The Last Decade
Explore authors with similar magnitude of impact
Breakdown of academic impact, for papers by Anne Kettunen Breakdown of academic impact, for papers by Rémi Chauvel Breakdown of academic impact, for papers by Anu Mathew Breakdown of academic impact, for papers by Mariella Dipalo Breakdown of academic impact, for papers by Rubie Sue Jackson Breakdown of academic impact, for papers by Zhanji Liu Breakdown of academic impact, for papers by Adrienn Erős Breakdown of academic impact, for papers by Geetanjali Agarwal