Shi Zhang

14 papers and 461 indexed citations i.

Shi Zhang has authored 14 papers that have received a total of 461 indexed citations. This includes 7 papers in Cognitive Neuroscience, 4 papers in Social Psychology and 4 papers in Marketing. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (3 papers), Neurobiology of Language and Bilingualism (3 papers) and Cultural Differences and Values (3 papers). Shi Zhang is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (3 papers), Neurobiology of Language and Bilingualism (3 papers) and Cultural Differences and Values (3 papers) and collaborates with scholars based in United States, United Kingdom and Hong Kong. Shi Zhang's co-authors include Bernd H. Schmitt, Kumiko Fukumura, Rongrong Zhou, Aradhna Krishna and Eran Zaidel and has published in prestigious journals such as Journal of Marketing Research, Journal of Consumer Research and Journal of Business Research.