Sanjeev Prashar

78 papers and 956 indexed citations i.

About

Sanjeev Prashar is a scholar working on Marketing, Sociology and Political Science and Information Systems and Management. According to data from OpenAlex, Sanjeev Prashar has authored 78 papers receiving a total of 956 indexed citations (citations by other indexed papers that have themselves been cited), including 50 papers in Marketing, 26 papers in Sociology and Political Science and 23 papers in Information Systems and Management. Recurrent topics in Sanjeev Prashar’s work include Consumer Retail Behavior Studies (41 papers), Consumer Behavior in Brand Consumption and Identification (28 papers) and Digital Marketing and Social Media (23 papers). Sanjeev Prashar is often cited by papers focused on Consumer Retail Behavior Studies (41 papers), Consumer Behavior in Brand Consumption and Identification (28 papers) and Digital Marketing and Social Media (23 papers). Sanjeev Prashar collaborates with scholars based in India, United Arab Emirates and Malaysia. Sanjeev Prashar's co-authors include Chandan Parsad, T. Sai Vijay, Sudhir Rana, Vinita Sahay, Sumeet Gupta, Mukesh Kumar, Amitabh Deo Kodwani, Abu Bakar Abdul Hamid, Rabin K. Jana and Majdi Anwar Quttainah and has published in prestigious journals such as Journal of Business Research, Journal of Retailing and Consumer Services and Journal of Consumer Marketing.

In The Last Decade

Co-authorship network of co-authors of Sanjeev Prashar i

Fields of papers citing papers by Sanjeev Prashar

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Sanjeev Prashar. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Sanjeev Prashar may publish in the future.

Countries citing papers authored by Sanjeev Prashar

Since Specialization
Citations

This map shows the geographic impact of Sanjeev Prashar's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Sanjeev Prashar with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Sanjeev Prashar more than expected).

Rankless by CCL
2025