Sangkil Moon

38 papers and 935 indexed citations i.

About

Sangkil Moon is a scholar working on Marketing, Sociology and Political Science and Management Science and Operations Research. According to data from OpenAlex, Sangkil Moon has authored 38 papers receiving a total of 935 indexed citations (citations by other indexed papers that have themselves been cited), including 25 papers in Marketing, 19 papers in Sociology and Political Science and 5 papers in Management Science and Operations Research. Recurrent topics in Sangkil Moon’s work include Digital Marketing and Social Media (17 papers), Consumer Behavior in Brand Consumption and Identification (16 papers) and Consumer Market Behavior and Pricing (13 papers). Sangkil Moon is often cited by papers focused on Digital Marketing and Social Media (17 papers), Consumer Behavior in Brand Consumption and Identification (16 papers) and Consumer Market Behavior and Pricing (13 papers). Sangkil Moon collaborates with scholars based in United States, South Korea and Australia. Sangkil Moon's co-authors include Dawn Iacobucci, Paul Bergey, Wagner A. Kamakura, Reo Song, Gary J. Russell, Sridhar Duvvuri, G.J. Russell, Yong Seog Kim, Mark B. Houston and Haipeng Chen and has published in prestigious journals such as Journal of Marketing, Management Science and Journal of Marketing Research.

In The Last Decade

Co-authorship network of co-authors of Sangkil Moon i

Fields of papers citing papers by Sangkil Moon

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Sangkil Moon. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Sangkil Moon. The network helps show where Sangkil Moon may publish in the future.

Countries citing papers authored by Sangkil Moon

Since Specialization
Citations

This map shows the geographic impact of Sangkil Moon's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Sangkil Moon with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Sangkil Moon more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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2025