Sambath Phou

2 papers and 463 indexed citations i.

Sambath Phou is a scholar working on Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Sambath Phou has authored 2 papers receiving a total of 463 indexed citations (citations by other indexed papers that have themselves been cited), including 2 papers in Sociology and Political Science, 2 papers in Marketing and 1 paper in Organizational Behavior and Human Resource Management. Recurrent topics in Sambath Phou’s work include Consumer Behavior in Brand Consumption and Identification (2 papers), Diverse Aspects of Tourism Research (2 papers) and Digital Marketing and Social Media (1 paper). Sambath Phou is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (2 papers), Diverse Aspects of Tourism Research (2 papers) and Digital Marketing and Social Media (1 paper). Sambath Phou collaborates with scholars based in Taiwan, Cambodia and United Kingdom. Sambath Phou's co-authors include Ching‐Fu Chen and Anna Leask and has published in prestigious journals such as Tourism Management and International Journal of Tourism Research.