Robert L. Underwood

About

Robert L. Underwood is a scholar working on Marketing, Public Health, Environmental and Occupational Health and Human-Computer Interaction. According to data from OpenAlex, Robert L. Underwood has authored 10 papers receiving a total of 1.2k indexed citations (citations by other indexed papers that have themselves been cited), including 6 papers in Marketing, 2 papers in Public Health, Environmental and Occupational Health and 2 papers in Human-Computer Interaction. Recurrent topics in Robert L. Underwood’s work include Consumer Behavior in Brand Consumption and Identification (5 papers), Consumer Packaging Perceptions and Trends (4 papers) and Digital Communication and Language (2 papers). Robert L. Underwood is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Consumer Packaging Perceptions and Trends (4 papers) and Digital Communication and Language (2 papers). Robert L. Underwood collaborates with scholars based in United States. Robert L. Underwood's co-authors include Noreen M. Klein, Julie L. Ozanne, Whitney Smith, M. Joseph Sirgy and Robert Baer and has published in prestigious journals such as Social Indicators Research, Business Horizons and Journal of Product & Brand Management.

In The Last Decade

Fields of papers citing papers by Robert L. Underwood

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Robert L. Underwood. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Robert L. Underwood may publish in the future.

Countries citing papers authored by Robert L. Underwood

Since Specialization

Citations

This map shows the geographic impact of Robert L. Underwood's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Robert L. Underwood with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Robert L. Underwood more than expected).

Explore authors with similar magnitude of impact

Breakdown of academic impact, for papers by Richard Stang Breakdown of academic impact, for papers by Hugo Díaz Breakdown of academic impact, for papers by Xueyao Ding Breakdown of academic impact, for papers by Wendy Staub Breakdown of academic impact, for papers by Kamel Ben Othmane Breakdown of academic impact, for papers by Meena Subramaniam Breakdown of academic impact, for papers by Andriy Nemchenko Breakdown of academic impact, for papers by Sigmund J. Jacobs