Peter Yannopoulos
Impact in
- Marketing top 2%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Environmental Sustainability in Business
- Service and Product Innovation
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- Customer Service Quality and Loyalty
Papers in
-
- Innovation and Knowledge Management 4
- International Business and FDI 4
- Global Trade and Competitiveness 3
- Business Strategy and Innovation 2
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- Consumer Behavior in Brand Consumption and Identification 2
- Co-authors
- Bülent Mengüç (2 shared papers)Seigyoung Auh (2 shared papers)Linda C. Ueltschy (2 shared papers)Michel Laroche (1 shared paper)Shuzo Abe (1 shared paper)Mark Cleveland (1 shared paper)Fahri Karakaya (5 shared papers)Robert F. Krampf (1 shared paper)
- Journals
- Journal of Product Innovation Management (2 papers)European Journal of Marketing (1 paper)Multinational Business Review (1 paper)Journal of Strategic Marketing (1 paper)Journal of International Marketing (1 paper)
- Partner nations
- CanadaUnited StatesKazakhstan
In The Last Decade
Peter Yannopoulos
13 papers receiving 719 citations
Peers
Comparison fields: 5 of 66
- Marketing 326
- Organizational Behavior and Human Resource Management 270
- Business and International Management 46
- Strategy and Management 311
- Information Systems and Management 104
Countries citing papers authored by Peter Yannopoulos
This map shows the geographic impact of Peter Yannopoulos's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Peter Yannopoulos with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Peter Yannopoulos more than expected).
Fields of papers citing papers by Peter Yannopoulos
This network shows the impact of papers produced by Peter Yannopoulos. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Peter Yannopoulos. The network helps show where Peter Yannopoulos may publish in the future.
Co-authors
The 8 scholars most cited alongside Peter Yannopoulos, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2013 | 286 | |
| 2 | 2004 | 222 | |
| 3 | 2012 | 64 | |
| 4 | 2004 | 60 | |
| 5 | 2000 | 41 | |
| 6 | Impact of the Internet on Marketing Strategy Formulation | 2011 | 36 |
| 7 | 2011 | 22 | |
| 8 | 2010 | 20 | |
| 9 | Export Assistance Programs: Insights from Canadian SMEs | 2010 | 18 |
| 10 | 2016 | 12 | |
| 11 | 2012 | 3 | |
| 12 | Factors Motivating Exports: The Canadian Evidence | 2010 | 3 |
| 13 | 2012 | 1 | |
| 14 | 2012 | 0 |
About Peter Yannopoulos
Peter Yannopoulos is a scholar working on Strategy and Management, Marketing, Sociology and Political Science, General Economics, Econometrics and Finance and Information Systems and Management, having authored 14 papers that have together received 788 indexed citations. Recurring topics across this work include Innovation and Knowledge Management (4 papers), International Business and FDI (4 papers), Global trade and economics (4 papers), Digital Marketing and Social Media (3 papers), Global Trade and Competitiveness (3 papers), Business Strategy and Innovation (2 papers), Consumer Behavior in Brand Consumption and Identification (2 papers) and Technology Adoption and User Behaviour (2 papers). The work is most often cited by research in Marketing (326 citations), Organizational Behavior and Human Resource Management (270 citations), Business and International Management (46 citations), Strategy and Management (311 citations) and Information Systems and Management (104 citations). Peter Yannopoulos has collaborated with scholars based in Canada, United States and Kazakhstan. Frequent co-authors include Bülent Mengüç, Seigyoung Auh, Linda C. Ueltschy, Michel Laroche, Shuzo Abe, Mark Cleveland, Fahri Karakaya and Robert F. Krampf. Their work appears in journals such as Journal of Product Innovation Management, European Journal of Marketing, Multinational Business Review, Journal of Strategic Marketing and Journal of International Marketing.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.