Peter Wright

20.5k citations
355 papers · 15.8k · 6 hit papers · h-index 55

Impact in

    • Innovative Human-Technology Interaction
    • Persona Design and Applications
  • Marketing top 0.05%
    • Consumer Behavior in Brand Consumption and Identification
    • Consumer Market Behavior and Pricing

Papers in

Peter Wright

328 papers receiving 14.0k citations

Peter Wright's Hit Papers

An Age-Old Problem 2015 · 350 citations
3500+17+34Years since publication50010001.5k2.0k2.5k

Peers

Peter Wright
Comparison fields: 5 of 201
  • Human-Computer Interaction 4.1k
  • Marketing 4.4k
  • General Decision Sciences 725
  • Applied Psychology 674
  • Management of Technology and Innovation 1.0k
Replace Rik Pieters with:
Rik Pieters Netherlands
Russell W. Belk Canada
Michel Wedel United States
Clifford Nass United States
Elizabeth C. Hirschman United States
Wendy Wood United States
Albert Mehrabian United States
Teresa M. Amabile United States
Sara Kiesler United States
Alessandro Acquisti United States
Peter Wright relative to Rik Pieters Netherlands Rik Pieters's profile →
Citations per field
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Citations per year

Countries citing papers authored by Peter Wright

Since Specialization
Citations

This map shows the geographic impact of Peter Wright's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Peter Wright with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Peter Wright more than expected).

Fields of papers citing papers by Peter Wright

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Peter Wright. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Peter Wright. The network helps show where Peter Wright may publish in the future.

Co-authors

The 25 scholars most cited alongside Peter Wright, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Peter Wright Line = papers co-authored together Peter Wright links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown

Showing the 20 most-cited of 355 papers — load more, or switch the sort, to bring in the rest.

#Work
1
The Persuasion Knowledge Model: How People Cope with Persuasion Attempts
Hit paper breakdown →
19942815
2
Technology as experience
Hit paper breakdown →
2004771
3
The harassed decision maker: Time pressures, distractions, and the use of evidence.
Hit paper breakdown →
1974629
4
Consumer Choice Strategies: Simplifying Vs. Optimizing
Hit paper breakdown →
1975480
5 1996398
6 2005389
7 1989381
8
An Age-Old Problem
Hit paper breakdown →
2015350
9 2008344
10 1995327
11
Configuring participation
Hit paper breakdown →
2013303
12 1975302
13 1995282
14 2005278
15 1980238
16 2000218
17 2008172
18 2016172
19 2002169
20 1986160

About Peter Wright

Peter Wright is a scholar working on Human-Computer Interaction, Sociology and Political Science, Visual Arts and Performing Arts, Education and Demography, having authored 355 papers that have together received 15.8k indexed citations. Recurring topics across this work include Innovative Human-Technology Interaction (83 papers), Interactive and Immersive Displays (33 papers), Art Education and Development (25 papers), Technology Use by Older Adults (24 papers), Theatre and Performance Studies (18 papers), Usability and User Interface Design (18 papers), Persona Design and Applications (17 papers) and Digital Games and Media (14 papers). The work is most often cited by research in Human-Computer Interaction (4.1k citations), Marketing (4.4k citations), General Decision Sciences (725 citations), Applied Psychology (674 citations) and Management of Technology and Innovation (1.0k citations). Peter Wright has collaborated with scholars based in United Kingdom, Australia and Ireland. Frequent co-authors include Marian Friestad, John McCarthy, Patrick Olivier, Amna Kirmani, Stephen P. Ferris, John Vines, Mark Blythe, Rachel Clarke, William Q. Judge and Detelin Elenkov. Their work appears in journals such as Journal of Consumer Research, Journal of Marketing Research, interactions, Behaviour and Information Technology and International Journal of Human-Computer Studies.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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