Peter West
About
Peter West has authored 31 papers that have received a total of 1.8k indexed citations.
This includes 6 papers in Marketing, 5 papers in Public Health, Environmental and Occupational Health and 4 papers in General Decision Sciences. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (5 papers), Decision-Making and Behavioral Economics (4 papers) and Nutritional Studies and Diet (3 papers). Peter West is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Decision-Making and Behavioral Economics (4 papers) and Nutritional Studies and Diet (3 papers) and collaborates with scholars based in United States, United Kingdom and Australia. Peter West's co-authors include Ruth T. Savoy‐Moore, Amy E. Lodolce, A. V. Neale, Susan M. Broniarczyk and Joel Huber and has published in prestigious journals such as Journal of Marketing, Journal of Consumer Research and Journal of Clinical Epidemiology.
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