Penny M. Simpson

About

Penny M. Simpson is a scholar working on Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Penny M. Simpson has authored 45 papers receiving a total of 3.0k indexed citations (citations by other indexed papers that have themselves been cited), including 19 papers in Sociology and Political Science, 17 papers in Marketing and 15 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Penny M. Simpson’s work include Customer Service Quality and Loyalty (14 papers), Digital Marketing and Social Media (9 papers) and Consumer Behavior in Brand Consumption and Identification (9 papers). Penny M. Simpson is often cited by papers focused on Customer Service Quality and Loyalty (14 papers), Digital Marketing and Social Media (9 papers) and Consumer Behavior in Brand Consumption and Identification (9 papers). Penny M. Simpson collaborates with scholars based in United States, Australia and Singapore. Penny M. Simpson's co-authors include Judy A. Siguaw, Thomas L. Baker, Cathy A. Enz, Adesegun Oyedele, Xiaojing Sheng, Claude L. Simpson, Debasish Banerjee, Susan C. White, Gene Brown and Joseph Simpson and has published in prestigious journals such as Journal of Marketing, Journal of Business Research and Journal of Business Ethics.

In The Last Decade

Co-authorship network of co-authors of Penny M. Simpson i

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Fields of papers citing papers by Penny M. Simpson

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Penny M. Simpson. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Penny M. Simpson may publish in the future.

Countries citing papers authored by Penny M. Simpson

Since Specialization

Citations

This map shows the geographic impact of Penny M. Simpson's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Penny M. Simpson with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Penny M. Simpson more than expected).

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