Nora Lado

About

Nora Lado is a scholar working on Marketing, Strategy and Management and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Nora Lado has authored 14 papers receiving a total of 678 indexed citations (citations by other indexed papers that have themselves been cited), including 7 papers in Marketing, 6 papers in Strategy and Management and 5 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Nora Lado’s work include Customer Service Quality and Loyalty (5 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and Digital Marketing and Social Media (3 papers). Nora Lado is often cited by papers focused on Customer Service Quality and Loyalty (5 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and Digital Marketing and Social Media (3 papers). Nora Lado collaborates with scholars based in Spain, China and Uruguay. Nora Lado's co-authors include Alberto Maydeu‐Olivares, Jaime Romero, María José Álvarez Gil, Javier Husillos, Pascual Berrone, Ana Valenzuela, Ester Martínez Ros, Lola C. Duque, José M. Labeaga and Pilar Rivera Torres and has published in prestigious journals such as Journal of Business Research, Journal of the Operational Research Society and European Journal of Marketing.

In The Last Decade

Co-authorship network of co-authors of Nora Lado i

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Fields of papers citing papers by Nora Lado

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Nora Lado. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Nora Lado. The network helps show where Nora Lado may publish in the future.

Countries citing papers authored by Nora Lado

Since Specialization

Citations

This map shows the geographic impact of Nora Lado's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Nora Lado with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Nora Lado more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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