Mu‐Chen Chen

107 papers receiving 5.1k citations

Mu‐Chen Chen's Hit Papers

How gamification marketing activities motivate desirable consumer behaviors: Focusing on the role of brand love 2018 · 218 citations
2180+6+13Years since publication100200300400500

Peers

Mu‐Chen Chen
Comparison fields: 5 of 158
  • Marketing 855
  • Information Systems and Management 633
  • Industrial and Manufacturing Engineering 793
  • Business and International Management 124
  • Transportation 404
Replace Arpan Kumar Kar with:
Arpan Kumar Kar India
Zhongsheng Hua China
Horst Treiblmaier Austria
So Young Sohn South Korea
Frank Teuteberg Germany
Yugang Yu China
Yongtae Park South Korea
Wu He United States
James Manyika United Kingdom
In Lee South Korea
Mu‐Chen Chen relative to Arpan Kumar Kar India Arpan Kumar Kar's profile →
Citations per field
00.5×4.9×
Arpan Kumar Kar · 1×
Citations per year

Countries citing papers authored by Mu‐Chen Chen

Since Specialization
Citations

This map shows the geographic impact of Mu‐Chen Chen's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Mu‐Chen Chen with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Mu‐Chen Chen more than expected).

Fields of papers citing papers by Mu‐Chen Chen

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Mu‐Chen Chen. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Mu‐Chen Chen. The network helps show where Mu‐Chen Chen may publish in the future.

Co-authors

The 25 scholars most cited alongside Mu‐Chen Chen, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Mu‐Chen Chen Line = papers co-authored together Mu‐Chen Chen links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown

Showing the 20 most-cited of 112 papers — load more, or switch the sort, to bring in the rest.

#Work
1
Credit scoring with a data mining approach based on support vector machines
Hit paper breakdown →
2006585
2 2011371
3 2011319
4
How gamification marketing activities motivate desirable consumer behaviors: Focusing on the role of brand love
Hit paper breakdown →
2018218
5 2009175
6 2003165
7 2011147
8 2016146
9 2004130
10 2010126
11 2009124
12 2006112
13 2018110
14 2014109
15 201695
16 201987
17 201086
18 200580
19 200870
20 200769

About Mu‐Chen Chen

Mu‐Chen Chen is a scholar working on Industrial and Manufacturing Engineering, Organizational Behavior and Human Resource Management, Marketing, Management Information Systems and Sociology and Political Science, having authored 112 papers that have together received 5.3k indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (21 papers), Technology Adoption and User Behaviour (15 papers), Digital Marketing and Social Media (13 papers), Manufacturing Process and Optimization (10 papers), Advanced Manufacturing and Logistics Optimization (9 papers), Quality and Supply Management (9 papers), Sustainable Supply Chain Management (8 papers) and Transportation Planning and Optimization (8 papers). The work is most often cited by research in Marketing (855 citations), Information Systems and Management (633 citations), Industrial and Manufacturing Engineering (793 citations), Business and International Management (124 citations) and Transportation (404 citations). Mu‐Chen Chen has collaborated with scholars based in Taiwan, India and United States. Frequent co-authors include Chia‐Lin Hsu, Cheng-Lung Huang, Chieh-Jen Wang, Wei Yu, Yu‐Hsiang Hsiao, Kuo‐Chien Chang, Kuo-Chien Chang, Long‐Sheng Chen, Kai-Ying Chen and Taho Yang. Their work appears in journals such as Expert Systems with Applications, Total Quality Management & Business Excellence, Computers & Industrial Engineering, International Journal of Production Research and Research in Transportation Business & Management.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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