Mu Wu
Impact in
- Marketing top 5%
- Consumer Behavior in Brand Consumption and Identification
- Human-Computer Interaction top 5%
Papers in
-
- Misinformation and Its Impacts 3
- Digital Marketing and Social Media 2
- Privacy, Security, and Data Protection 2
-
- Media Influence and Health 4
- Co-authors
- S. Shyam Sundar (5 shared papers)Daniel J. Tamul (1 shared paper)Eun Go (3 shared papers)Eun Hwa Jung (1 shared paper)Hyunjin Kang (2 shared papers)Hui‐Ming Wee (2 shared papers)Hsin Rau (2 shared papers)Ruobing Li (1 shared paper)
- Journals
- International Journal of Systems Science (1 paper)American Behavioral Scientist (1 paper)Frontiers in Public Health (1 paper)Computers in Human Behavior (1 paper)Journal of Media Psychology Theories Methods and Applications (1 paper)
- Partner nations
- United StatesTaiwanSouth Korea
In The Last Decade
Mu Wu
17 papers receiving 474 citations
Peers
Comparison fields: 5 of 68
- Marketing 141
- Human-Computer Interaction 66
- Information Systems and Management 81
- Communication 56
- Sociology and Political Science 319
Countries citing papers authored by Mu Wu
This map shows the geographic impact of Mu Wu's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Mu Wu with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Mu Wu more than expected).
Fields of papers citing papers by Mu Wu
This network shows the impact of papers produced by Mu Wu. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Mu Wu. The network helps show where Mu Wu may publish in the future.
Co-authors
The 24 scholars most cited alongside Mu Wu, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2013 | 149 | |
| 2 | 2016 | 76 | |
| 3 | 2014 | 53 | |
| 4 | 2013 | 45 | |
| 5 | 2004 | 41 | |
| 6 | 2014 | 32 | |
| 7 | 2014 | 31 | |
| 8 | 2012 | 30 | |
| 9 | 2013 | 14 | |
| 10 | 2023 | 8 | |
| 11 | 2024 | 6 | |
| 12 | 2013 | 5 | |
| 13 | Actionable information delivery | 2004 | 4 |
| 14 | 2024 | 3 | |
| 15 | 2024 | 2 | |
| 16 | 2022 | 1 | |
| 17 | 2005 | 1 | |
| 18 | Fighting death: The effects of punitive difficulty on video game enjoyment, immersion and need satisfaction | 2012 | 0 |
About Mu Wu
Mu Wu is a scholar working on Sociology and Political Science, Literature and Literary Theory, Social Psychology, Human-Computer Interaction and Communication, having authored 18 papers that have together received 501 indexed citations. Recurring topics across this work include Media Influence and Health (4 papers), Misinformation and Its Impacts (3 papers), Social Media and Politics (2 papers), Quality and Supply Management (2 papers), Virtual Reality Applications and Impacts (2 papers), Supply Chain and Inventory Management (2 papers), Digital Marketing and Social Media (2 papers) and Privacy, Security, and Data Protection (2 papers). The work is most often cited by research in Marketing (141 citations), Human-Computer Interaction (66 citations), Information Systems and Management (81 citations), Communication (56 citations) and Sociology and Political Science (319 citations). Mu Wu has collaborated with scholars based in United States, Taiwan and South Korea. Frequent co-authors include S. Shyam Sundar, Daniel J. Tamul, Eun Go, Eun Hwa Jung, Hyunjin Kang, Hui‐Ming Wee, Hsin Rau, Ruobing Li, Denise Sevick Bortree and Anli Xiao. Their work appears in journals such as International Journal of Systems Science, American Behavioral Scientist, Frontiers in Public Health, Computers in Human Behavior and Journal of Media Psychology Theories Methods and Applications.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.