Misuk Lee
Impact in
- Marketing top 10%
- Consumer Market Behavior and Pricing
- Consumer Perception and Purchasing Behavior
-
- Innovation Diffusion and Forecasting
Papers in
- Marketing 20
- Consumer Perception and Purchasing Behavior 11
- Consumer Market Behavior and Pricing 7
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- Economic and Environmental Valuation 6
- Co-authors
- Youngsang Cho (6 shared papers)Yoon‐Mo Koo (5 shared papers)Hyunhong Choi (1 shared paper)Jongsu Lee (4 shared papers)Hyunjoo Lee (1 shared paper)Laurie A. Garrow (2 shared papers)Michel Bierlaire (1 shared paper)Jungwoo Shin (2 shared papers)
- Journals
- ETRI Journal (3 papers)Transportation Research Part D Transport and Environment (2 papers)Technological Forecasting and Social Change (2 papers)Tourism Economics (1 paper)Sustainability (1 paper)
- Partner nations
- South KoreaUnited StatesNetherlands
In The Last Decade
Misuk Lee
44 papers receiving 310 citations
Peers
Comparison fields: 5 of 83
- Marketing 85
- Management Science and Operations Research 64
- Industrial and Manufacturing Engineering 37
- Transportation 22
- Tourism, Leisure and Hospitality Management 5
Countries citing papers authored by Misuk Lee
This map shows the geographic impact of Misuk Lee's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Misuk Lee with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Misuk Lee more than expected).
Fields of papers citing papers by Misuk Lee
This network shows the impact of papers produced by Misuk Lee. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Misuk Lee. The network helps show where Misuk Lee may publish in the future.
Co-authors
The 25 scholars most cited alongside Misuk Lee, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 61 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2017 | 60 | |
| 2 | 2017 | 45 | |
| 3 | 2010 | 38 | |
| 4 | 2018 | 17 | |
| 5 | 2009 | 16 | |
| 6 | 2022 | 13 | |
| 7 | 2014 | 12 | |
| 8 | 2013 | 12 | |
| 9 | 2012 | 12 | |
| 10 | 2015 | 11 | |
| 11 | 2018 | 11 | |
| 12 | 2009 | 9 | |
| 13 | 2020 | 7 | |
| 14 | 2017 | 6 | |
| 15 | 2017 | 5 | |
| 16 | The Effects of Laughter Therapy on Stress Response and Coping for Specialized Burn Hospital Nurses | 2011 | 4 |
| 17 | 2023 | 4 | |
| 18 | 2018 | 4 | |
| 19 | 2010 | 4 | |
| 20 | 2016 | 4 |
About Misuk Lee
Misuk Lee is a scholar working on Marketing, Economics and Econometrics, Visual Arts and Performing Arts, Sociology and Political Science and Building and Construction, having authored 61 papers that have together received 346 indexed citations. Recurring topics across this work include Consumer Perception and Purchasing Behavior (11 papers), Cultural and Historical Studies (8 papers), Consumer Market Behavior and Pricing (7 papers), Economic and Environmental Valuation (6 papers), Fashion and Cultural Textiles (6 papers), Innovation Diffusion and Forecasting (5 papers), Education and Learning Interventions (5 papers) and Dyeing and Modifying Textile Fibers (3 papers). The work is most often cited by research in Marketing (85 citations), Management Science and Operations Research (64 citations), Industrial and Manufacturing Engineering (37 citations), Transportation (22 citations) and Tourism, Leisure and Hospitality Management (5 citations). Misuk Lee has collaborated with scholars based in South Korea, United States and Netherlands. Frequent co-authors include Youngsang Cho, Yoon‐Mo Koo, Hyunhong Choi, Jongsu Lee, Hyunjoo Lee, Laurie A. Garrow, Michel Bierlaire, Jungwoo Shin, Seungkwon Beack and Jaehyun Shin. Their work appears in journals such as ETRI Journal, Transportation Research Part D Transport and Environment, Technological Forecasting and Social Change, Tourism Economics and Sustainability.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.