Melissa Aronczyk

1.4k citations
50 papers · 891 · 1 hit paper · h-index 14

Impact in

    • Media Studies and Communication
    • Public Relations and Crisis Communication
  • Marketing top 5%
    • Consumer Behavior in Brand Consumption and Identification
    • Environmental Sustainability in Business

Papers in

    • Climate Change Communication and Perception 8
    • Globalization and Cultural Identity 4
    • Social and Cultural Dynamics 4
    • Public Relations and Crisis Communication 7
    • Media Studies and Communication 6
    • Social Media and Politics 4

Melissa Aronczyk

42 papers receiving 782 citations

Melissa Aronczyk's Hit Papers

An Integrated Framework to Assess Greenwashing 2022 · 117 citations
1170+1+2Years since publication255075100

Peers

Melissa Aronczyk
Comparison fields: 5 of 84
  • Communication 147
  • Marketing 149
  • Urban Studies 71
  • Sociology and Political Science 421
  • Cultural Studies 72
Replace Peter van Ham with:
Peter van Ham Belgium
Steven M. Buechler United States
Francesca Forno Italy
Drew Gertner United Kingdom
Victor B. Teye United States
Jesper Strandgaard Pedersen Denmark
Hugo Gaggiotti United Kingdom
Jan Melissen Netherlands
Martin Fougère Finland
Can‐Seng Ooi Australia
Melissa Aronczyk relative to Peter van Ham Belgium Peter van Ham's profile →
Citations per field
00.5×4.7×
Peter van Ham · 1×
Citations per year

Countries citing papers authored by Melissa Aronczyk

Since Specialization
Citations

This map shows the geographic impact of Melissa Aronczyk's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Melissa Aronczyk with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Melissa Aronczyk more than expected).

Fields of papers citing papers by Melissa Aronczyk

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Melissa Aronczyk. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Melissa Aronczyk. The network helps show where Melissa Aronczyk may publish in the future.

Co-authors

The 25 scholars most cited alongside Melissa Aronczyk, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Melissa Aronczyk Line = papers co-authored together Melissa Aronczyk links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown

Showing the 20 most-cited of 50 papers — load more, or switch the sort, to bring in the rest.

#Work
1 2013239
2
'Living the Brand': Nationality, Globality, and the Identity Strategies of Nation Branding Consultants
2008149
3
An Integrated Framework to Assess Greenwashing
Hit paper breakdown →
2022117
4
Blowing up the brand : critical perspectives on promotional culture
201041
5 201934
6 202133
7 200926
8 200724
9 201721
10 202021
11 202419
12 201818
13 202115
14 201315
15 201212
16 201911
17 201710
18 20159
19 20238
20
Understanding the Impact of the Transnational Promotional Class on Political Communication
20157

About Melissa Aronczyk

Melissa Aronczyk is a scholar working on Sociology and Political Science, Communication, Philosophy, Political Science and International Relations and Strategy and Management, having authored 50 papers that have together received 891 indexed citations. Recurring topics across this work include Climate Change Communication and Perception (8 papers), Rhetoric and Communication Studies (7 papers), Public Relations and Crisis Communication (7 papers), Media Studies and Communication (6 papers), Globalization and Cultural Identity (4 papers), Social and Cultural Dynamics (4 papers), Social Media and Politics (4 papers) and Management and Organizational Studies (3 papers). The work is most often cited by research in Communication (147 citations), Marketing (149 citations), Urban Studies (71 citations), Sociology and Political Science (421 citations) and Cultural Studies (72 citations). Melissa Aronczyk has collaborated with scholars based in United States, Canada and Netherlands. Frequent co-authors include Devon Powers, Robert J. Brulle, Doreen Stabinsky, Stephen J. Scanlan, Simon L. Lewis, A. Wren Montgomery, Tone Smith, Pete Smith, Stephanie Hill and Francesco N. Tubiello. Their work appears in journals such as Environmental Communication, International journal of communication, New Media & Society, Social Media + Society and Enterprise & Society.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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